One Shoe (part of iO) We are there for you. website is the one place in the Netherlands for everyone who has to deal with cancer: patients, (ex) patients and their loved ones. More than 450,000 visitors each month find all sorts of validated information here about the disease; they conduct dialogue with professionals and exchange experiences with fellow sufferers.

Important platform for a precarious topic

Cancer is a serious disease and a precarious topic. If you have had to face cancer either directly or indirectly, you want to have a handhold and grip on the situation. But how? The world of cancer is unclear and complex. There's lots of information, but you don't always know what's true. You get treatment, but you have no idea whether this is the best one for you.

The first version of was launched in 2013 at the initiative of KWF Kankerbestrijding, the Dutch Federation of Cancer Patient Organisations (NFK) and the Dutch Integral Cancer Centre (IKNL).

However, in 2018, the existing platform no longer satisfied the requirements and desires of the editors and participants: the bespoke system gave visitors, participants, editors and moderators little freedom to place news and articles independently and easily, or to blog, change settings, moderate or change library content. And these are crucial factors for a successful community platform!

Renewed and improved

The updated website has a fresher appearance, a higher degree of user-friendliness and various functionalities that facilitate dialogue and knowledge-sharing concerning the subject of cancer:

  • Online library with medically reliable information
  • Theme-focused group discussions with fellow sufferers
  • Personal contact with fellow sufferers
  • Reading and writing blogs to share stories
  • Contact with professionals via the info line
  • Referral guide (IKNL) for expert assistance close at hand
  • Handy questionnaires and online instruments such as the "symptoms meter"

For and by participants

  • 450,000 unique visitors each month
  • 15,000+ active participants
  • 1000+ engaged bloggers
  • who publish a total of more than 250 blog messages each month
  • 42 discussion groups
  • with two moderators for each discussion group
  • and there are more than 130 substantive dossiers

The success factor?

By directly offering content linked to a clear design, we provide an excellent UX so that the user can quickly find all of the relevant information. The design exudes calm and extra attention is paid to font sizes and line spacing (accessibility).

Drupal 8 CMS

By using the Drupal 8 CMS, is now better prepared for the future. Drupal's modular character ensures that the website can evolve easily along with the developments in e-health.

Offering privacy to visitors and participants is the distinguishing aspect of the entire platform and is extremely important to the participants. Drupal 8 is tough as nails in terms of security and ensures that sensitive information does not end up in the wrong hands. Furthermore, we safeguard the platform's stability and quality by performing automatic testing.

With attention to design and technology

In addition to critical freshening of the design, improving the user experience and technical basis, we also paid considerable attention to content management and editing. During the development process, the target group tested the design concepts twice in a test lab.

We ultimately redesigned the site in its entirety: from design to back-end and front-end development, content migration and integration with third-party systems such as Gridline's search and thesaurus function (also for synonyms). is there for you

The community is part of keeping the brand promise: 'We are there for you'. It's not just the organisation that's there for the patients, or the platform that provides support 24/7, but it's especially the participants in the community who are there together for you. So you're never at home alone.

450.000Unique visitors each month
15.000+Active participants
1000+Engaged bloggers
>250Blogs each month


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